Lebanon ECommerce 2023 – Lebanon has the potential to become a major player in the online retail space in the Middle East. However, the current situation of the ecommerce industry in the country is far from ideal, as it is facing a number of challenges that are preventing it from reaching its full potential. The ChallengesContinue reading “Lebanon ECommerce 2023”
Category Archives: Marketing
Valentine’s Day Gifts
Valentine’s Day Gifts – The history of Valentine’s Day gifting tradition dates back to the 15th century. It is said that the tradition of exchanging gifts on Valentine’s Day was started by Charles, Duke of Orleans. He used to send love letters and poems to his wife while he was imprisoned in the Tower of London. This practiceContinue reading “Valentine’s Day Gifts”
Influencers In Lebanon
Influencers in Lebanon – An influencer is an expert in a specific field, able to shape the opinion of his or her audience. He or she can also influence the behavior of their followers, by affecting the purchase or demand of products and brands. Some of them are KOLs or Key Opinion Leaders, very fewContinue reading “Influencers In Lebanon”
Answer The Public: Efficient of Useless?
Answer The Public: Real of Scam? – As digital marketeers, we always look for innovations and new tools to support us at many levels, out of which SEO (Search Engine Optimization). We know by now that Google ranks dynamic websites based on keywords or keyphrases, based on domain authority, and uniqueness of the content. OneContinue reading “Answer The Public: Efficient of Useless?”
5 Hot Marketing Trends in 2023
5 Hot Marketing Trends in 2023 – Marketing has evolved dramatically since the industrial revolution around 1760 till our current day: from the production concept, to product concept, to the selling concept then marketing and social concepts. Today with constant evolving technologies and cultural changes, different communication tools are created to support brands and businesses.Continue reading “5 Hot Marketing Trends in 2023”
The Marketing Strategy That Saved The F1 – By Charbel El Hachem
The Marketing Strategy That Saved The F1 – Formula 1 or best Known as F1 is the face of the motorsport industry and that’s by being one of the most famous and prestigious competition worldwide.A Formula One season consists of a series of races, known as Grands Prix, which takes place in many different circuits from around the world.Continue reading “The Marketing Strategy That Saved The F1 – By Charbel El Hachem”
MASAR EU Event At The University of Balamand
MASAR EU Event At The University of Balamand – Sharks Creators participated in MASAR closing event, the final conference of the European Union funded programme through Madad Trust Fund to support the capacities of local governments, their host populations and refugees alike, in Lebanon and Iraq, at the University of Balamand in cooperation with programmeContinue reading “MASAR EU Event At The University of Balamand”
El Mina City – A New Destination
El Mina City – A New Destination – As part of the “New Beginnings” project by Relief International, funded by RDPP II to support Lebanon, Jordan and Iraq, we invited an amazing group of Social Media activists and Influencers to visit El Mina city with the cooperation of “Eyes of Lebanon” to support the tourismContinue reading “El Mina City – A New Destination”
What is MASAR Project?
What is MASAR Project – MASAR stands for Maintaining Strength And Resilience. It’s a project funded by the European Union Regional Trust Fund in response to the Syrian crisis (MADAD). It is executed by: The Catalan Agency for Development Cooperation (ACCD), The Polish Center for International Aid (PCPM), the International Cooperation Agency of the AssociationContinue reading “What is MASAR Project?”
4 Ways To Create An Effective Message in Marketing
4 Ways To Create An Effective Message in Marketing – After defining your targeted segments, you’ll need to figure out what to communicate to them. Before the how, where and when, what exactly are you saying to your potential clients? Even more importantly, how do you need your customers to remember your brand, or projectContinue reading “4 Ways To Create An Effective Message in Marketing”